Your story deserves to be heard. Let me show you how to tell it.
One-to-one PR training for founders and teams who are ready to build meaningful media relationships themselves.
Want to illuminate a new skillset? Turn yourself into a confident, effective media communicator. Assemble & Fly exists to give founders and ambitious SMEs the PR skills most never knew were available to them.
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I spend a bit of time getting to know you and your business. We agree a tailored mentoring plan that answers your exact needs in real-time.
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We work together to build skills relevant to your business right now. Everything from generating ideas and building relationships to events and measurement.
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Once your feet are off the ground, we continue to harness your skills and development in a more strategic way. Want help finding your perfect PR agency? I can help with that too.
After 20+ years working agency-side with a wide variety of brands (both young and established - think HP, BT, Play.com, Cotswold Outdoor, COAT Paints) I know what good PR looks like. I also know how out of reach it can feel for founders and smaller businesses trying to get heard.
The truth is, PR is a learnable skill. Agency retainers make sense for some businesses - but not all. For founders and growing SMEs who want to build that capability in-house, training is often a smarter investment. You need the right training, the right strategy, and someone who'll show you exactly how it's done - live, in real time, tailored to your business.
That's what Assemble & Fly is.
